Impactful Research
#1
Develop rich research tool kits
Apply appropriate research methods to uncover insights
#2
Inform designs with actionable items
Plan the research backwards to meet both users and team's needs
#3
Engage with cross-functional teams
Involve design, engineering, product, marketing, content strategy team
QUAL RESEARCH
- Interviews
- Contextual field visits
- Ethnographic observation
- Diary studies
- Card sorting/Tree testing
- Heuristic Evaluation
- Usability Studies
- Benchmark studies
QUANT RESEARCH
- Survey design & analysis
- Statistical analysis / SPSS / R
- Data manipulation
- Experiments
- Marketing analysis
DESIGN &
DEVELOP
- Wireframing
- Prototyping
- Visual design
- Video eediting
- Agile methodology
- CSS / HTML / Javascript
- Python
- SQL




Gale Yang
User Experience Researcher
Gale has 6+ years of experience in UX research and design. She recieved her master's degree in the field of Human-Computer Interaction at the University of Michigan. She's currently working for Google and researching on developer experience. Previously, she was a UX Research Intern at Cengage.
While she is not in the field, experimenting various new recipes 🍜, discovering corners to have perfectly-roasted coffee ☕ and traveling ✈️️ with her endless curiosity are always her obsessions in life.