Impactful Research

#1

Develop rich
research tool kits

Apply appropriate research methods to uncover insights

#2

Inform designs
with actionable items

Plan the research backwards to meet both users and team's needs

#3

Engage with
cross-functional teams

Involve design, engineering, product, marketing, content strategy team

QUAL RESEARCH

  • Interviews
  • Contextual field visits
  • Ethnographic observation
  • Diary studies
  • Card sorting/Tree testing
  • Heuristic Evaluation
  • Usability Studies
  • Benchmark studies

QUANT RESEARCH

  • Survey design & analysis
  • Statistical analysis / SPSS / R
  • Data manipulation
  • Experiments
  • Marketing analysis

DESIGN &
DEVELOP

  • Wireframing
  • Prototyping
  • Visual design
  • Video eediting
  • Agile methodology
  • CSS / HTML / Javascript
  • Python
  • SQL
Photo of Gale Yang Photo of Gale Yang Photo of Gale Yang Photo of Gale Yang

Gale Yang

User Experience Researcher

Gale has 6+ years of experience in UX research and design. She recieved her master's degree in the field of Human-Computer Interaction at the University of Michigan. She's currently working for Google and researching on developer experience. Previously, she was a UX Research Intern at Cengage.

While she is not in the field, experimenting various new recipes 🍜, discovering corners to have perfectly-roasted coffee ☕ and traveling ✈️️ with her endless curiosity are always her obsessions in life.

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